Tuesday, March 9, 2021
Marketing is an integral aspect of any business. Even as a real estate agent, you need to have a solid marketing strategy to sell new homes and property. That is where signage comes in.
Signboards are still one of the most effective marketing tools to promote new properties. They attract buyers to check the property, and so an attractive signboard is a vital component of effective marketing. Here are the top three tips you can utilise for effective signage.
1. Location
While having new home posts signage outside the property is great, you can maximize marketing through various other locations. These can include:
· Billboards
· Community recreational centres and facilities
· Car-parks
· Internal roads for way-finding signage’
· Your sales office
Consider all these locations, and display your signage in the most effective places. Many real estate agents only keep signage outside the property. While that is great for inviting potential buyers, you also need to maximize your marketing with other locations.
2. Short And Simple
Adding too much information can ruin the appearance of your signage and discourage people from visiting the property. That is because when people look at signage, they want minimal but the most important information. So, keep your signage messaging short and simple.
Use words that will pique the interest of potential buyers so they can contact you or visit the property. Once they come in and visit the property, you can provide them with brochures for more information, such as your contact details. If buyers are actually interested, they will have your contact information to utilize later.
3. Structural Considerations
Before choosing the right signage for your property, you have to take account of structural considerations. These include:
· Weather: Is the location windy? Does your property receive a lot of direct sunlight all day?
· Vandalism: Is there frequent vandalism in your area?
· Ground surface: What is the ground made of? Is it soil, rock, sand or clay?
These are the three essential structural considerations you need to understand. For example, if your property location is too windy, you will need a heavy-duty signage solution so it can stay in place. In the same way, considering all these factors will give you a better idea of the signage that will be perfect for your property.
After all, you need your signage to last as long as the property is listed, and that can be a long time too. So, you have to invest in the best solution to attract buyers.
Contact Us For Consultation
Kremer Signs is one of the leading signage providers. We deal with office signage and estate agent boards. Our team is known for designing, manufacturing, and installing the best signs so your business can flourish.
If you are also looking for a full range of signage solutions, please get in touch with us now. We will be happy to assist you and provide you with signage solutions to take your marketing game to the next level. After all, your success is our success.
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We were really impressed by Kremer Signs and how quickly they could get our boards printed and delivered to our board movement providers. All the staff that we dealt with are extremely friendly. I worked closely with Ryan Little and Sam Collins - both very helpful and quick at responding. Thank you for your help - we are super happy with our boards from Kremer Signs.
The process of ordering boards for my company New Door Real Estate was so easy from the get go with Kremer Signs! I was kept informed every step of the way by Nick and Ryan and I really couldn't fault them. Great customer service and the quality of the boards is brilliant. We're really happy with them!
Just wanted to say a big thank you to Kremer Signs (especially Ryan Little) for getting me set up with my dream for sale signs. As a very new independent estate agent, I was reassured with the great customer service and the fact I was looked after from start to finish. Really happy with the finished product which was delivered in great time too. Thanks again, I will be back for more (hopefully soon)!
Kremer did a great job on our first ever boards to be produced, so many comments already on how they stand our from the crowd. effortless process, special shout out to Ryan who always kept in contact and helped through out the process. Many Thanks
Huge thank you to Kremer Signs! Ryan Little has been very responsive and helpful from start to finish. Boards arrived on time and have been a much better quality than our previous boards. This along with the excellent customer service is a win win!!! We hope to continue to work with Ryan and the team going forward. Thank you!
